How it works

From one idea to a measurable loop

Five clear steps. Same workspace. No duplicate spreadsheets or orphan analytics tabs—just a rhythm your team can repeat every week.

  • 1

    Capture the idea

    Start a master post with your core thesis, audience, and tone. This becomes the anchor every variant inherits from.

  • 2

    Generate hooks & variants

    Use AI-assisted hooks and platform rules to spin up native copy for each channel—without losing the narrative spine.

  • 3

    Link accounts & publish

    Connect the networks you own, approve what ships, and publish through the same pipeline you planned in.

  • 4

    Capture metrics

    Attach live URLs, use the extension where needed, and pull impressions and engagement back into one hub.

  • 5

    Learn & compound

    Let performance signals drive the next wave—double down on what resonates, mutate what stalls, and schedule insight passes.

Put the loop to work

Sign in, create your first master post, and see how variants and metrics stay tied to one slug.